2020
BioCertica
BioCertica is biotechnology company that leverages advanced genetic testing and encryption technology to unlock, interpret, and protect your identity.
Lead Product Designer
Web
Mobile
2020
BioCertica
BioCertica is biotechnology company that leverages advanced genetic testing and encryption technology to unlock, interpret, and protect your identity.
Lead Product Designer
Web
Mobile
2020
BioCertica
BioCertica is biotechnology company that leverages advanced genetic testing and encryption technology to unlock, interpret, and protect your identity.
Lead Product Designer
Web
Mobile
From the outset, we focused on defining the core functionalities required for our Minimum Viable Product (MVP). Identifying the potential long wait times for our users as a primary concern, we proactively addressed this challenge to streamline the user experience. By tackling this issue early on, we were able to facilitate smoother progress and user satisfaction. Additionally, establishing clear communication between our mobile and web applications allowed us to identify overlapping features and determine the platform that delivers the optimal user experience.
From the outset, we focused on defining the core functionalities required for our Minimum Viable Product (MVP). Identifying the potential long wait times for our users as a primary concern, we proactively addressed this challenge to streamline the user experience. By tackling this issue early on, we were able to facilitate smoother progress and user satisfaction. Additionally, establishing clear communication between our mobile and web applications allowed us to identify overlapping features and determine the platform that delivers the optimal user experience.
From the outset, we focused on defining the core functionalities required for our Minimum Viable Product (MVP). Identifying the potential long wait times for our users as a primary concern, we proactively addressed this challenge to streamline the user experience. By tackling this issue early on, we were able to facilitate smoother progress and user satisfaction. Additionally, establishing clear communication between our mobile and web applications allowed us to identify overlapping features and determine the platform that delivers the optimal user experience.
Initial dashboard exploration for DNA results
Initial dashboard exploration for DNA results
Initial dashboard exploration for DNA results
In order to make progress, I created initial low and high fidelity prototypes for the web platform. These prototypes served as visual representations of the intended user interface (UI), allowing stakeholders to provide feedback and guide the design direction. By utilizing our predefined components and following a consistent visual design language, I ensured a seamless and unified user experience across the web application. The final web UI design embodies the distinctive brand identity of BioCertica.
Throughout the design process, I prioritized usability and intuitive interactions to optimize the user journey. Incorporating user feedback and iterative refinements, I fine-tuned the web UI to meet functional requirements while achieving an appealing aesthetic.
Research fan? Take a look at some of the process
In order to make progress, I created initial low and high fidelity prototypes for the web platform. These prototypes served as visual representations of the intended user interface (UI), allowing stakeholders to provide feedback and guide the design direction. By utilizing our predefined components and following a consistent visual design language, I ensured a seamless and unified user experience across the web application. The final web UI design embodies the distinctive brand identity of BioCertica.
Throughout the design process, I prioritized usability and intuitive interactions to optimize the user journey. Incorporating user feedback and iterative refinements, I fine-tuned the web UI to meet functional requirements while achieving an appealing aesthetic.
Research fan? Take a look at some of the process
In order to make progress, I created initial low and high fidelity prototypes for the web platform. These prototypes served as visual representations of the intended user interface (UI), allowing stakeholders to provide feedback and guide the design direction. By utilizing our predefined components and following a consistent visual design language, I ensured a seamless and unified user experience across the web application. The final web UI design embodies the distinctive brand identity of BioCertica.
Throughout the design process, I prioritized usability and intuitive interactions to optimize the user journey. Incorporating user feedback and iterative refinements, I fine-tuned the web UI to meet functional requirements while achieving an appealing aesthetic.
Research fan? Take a look at some of the process
DNA Kits showcasing variety of available tests
DNA Kits showcasing variety of available tests
DNA Kits showcasing variety of available tests
The mobile platform offered an added advantage with its camera access. Recognizing this opportunity, I made scanning the barcode the primary option in the mobile app. This decision simplified the process even further, leveraging the mobile device's capabilities and ensuring a seamless registration experience.
The mobile platform offered an added advantage with its camera access. Recognizing this opportunity, I made scanning the barcode the primary option in the mobile app. This decision simplified the process even further, leveraging the mobile device's capabilities and ensuring a seamless registration experience.
The mobile platform offered an added advantage with its camera access. Recognizing this opportunity, I made scanning the barcode the primary option in the mobile app. This decision simplified the process even further, leveraging the mobile device's capabilities and ensuring a seamless registration experience.
By tailoring the features to each platform, we avoided unnecessary complexities and optimized the user experience. As the project evolved, we made a strategic decision to exclude kit registration from the web entirely, allowing us to maintain a focused and efficient registration process.
Through these design choices, we aimed to provide a user-friendly and efficient kit registration experience, capitalizing on the strengths of each platform.
By tailoring the features to each platform, we avoided unnecessary complexities and optimized the user experience. As the project evolved, we made a strategic decision to exclude kit registration from the web entirely, allowing us to maintain a focused and efficient registration process.
Through these design choices, we aimed to provide a user-friendly and efficient kit registration experience, capitalizing on the strengths of each platform.
By tailoring the features to each platform, we avoided unnecessary complexities and optimized the user experience. As the project evolved, we made a strategic decision to exclude kit registration from the web entirely, allowing us to maintain a focused and efficient registration process.
Through these design choices, we aimed to provide a user-friendly and efficient kit registration experience, capitalizing on the strengths of each platform.
Non-registered vs Registered "DNA kit"
Non-registered vs Registered "DNA kit"
Non-registered vs Registered "DNA kit"
Ability to schedule pickup date and time
Ability to schedule pickup date and time
Ability to schedule pickup date and time
Utilising camera in order to register kit
Utilising camera in order to register kit
Utilising camera in order to register kit